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SEE WHAT A PROGRAM DESIGNED BY BUILDERS LOOKS LIKE
Thank you for your interest in Owens Corning’s Builder Alliance® program. We’re glad you’re
considering joining our team. Through your consideration, you’ve taken an important step that indicates
you are serious about the success of your business.
The Builder Alliance® program is your access to Owens Corning’s more than 60 years of experience in
products, services, professional programs, and ongoing support that connect you to your customers in
ways that give you an edge in today’s competitive marketplace.
As a member of the Builder Alliance® program, you have exclusive access to professional services and support:
BRAND AFFILIATION
Owens Corning products are some of the most widely known among today's home buyers. And it seems
everyone knows the Pink Panther™! Customers trust Owens Corning products and the builders who use them.
When you’re a Builder Alliance® Program member, customers have an added level of confidence in you that
makes marketing your business – and closing the sale – easier than ever before.
PROMOTIONAL ALLOWANCES
Now it’s easier to earn promotional allowances on the Owens Corning products you purchase. Introducing
the newly enhanced Builder Alliance® program, now with a simplified system to earning promotional allowances.
How do you qualify? Purchase two or more Owens Corning products and you’ll be rewarded with 2% back on
your purchase. With such a wide variety of products, you’ll have numerous opportunities to earn the maximum
promotional allowance. The following table lists the specific product groups and requirements:
Builder Alliance Qualifying Products
MODEL HOME ASSISTANCE
Nothing sells homes like model homes. Builder Alliance® Program members receive additional allowances
from Owens Corning for materials used in building model homes. From roofing to insulation to acoustical
products, you can make your model homes even more valuable to your business.
PROCONNECT™
The ProConnect™ Builder Locator Service helps generate leads for Builder Alliance® Program members by
promoting their business and capabilities to homeowners who use the builder locator feature on the Owens
Corning Web site or call the help desk at 1-800-GET-PINK™.
CONTACT 1-800-GET-PINK™
Answers, assistance and administration are at your fingertips 7 days a week via 1-800-GET-PINK™ or at
www.owenscorning.com. Owens Corning advisors are comprehensively trained in products, technical information,
and customized marketing tools and programs.
ONE COMPANY
With over 60 years of experience, Owens Corning is a brand that you can stand by. And it’s through
professional programs such as the Builder Alliance® program—our top-of-the-line products, excellent services
and extensive support—that we deliver the solutions to help you succeed in today’s competitive marketplace.
With innovative products, industry insight, technical research, supply chain expertise, outstanding sales
and services, and other extensive resources, Owens Corning is here to support your business in any way we
can. Put Owens Corning—its people, products, knowledge, resources and more—to work for you.
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